Alina Siebert's profile

Warbede Frauennotrufe Brand Identity

Alina Siebert
•
Redesign | Warbede Frauennotrufe  e.V. 

Art Direction, Corporate Identity, Print Materials, Social Media Assets

Warbede Frauennotrufe e.V. is a non-profit association in Germany that deals with issues related to sexualized violence. The new identity avoids the often common stereotypical portrayal of women as victims. The goal of the redesign was to use a particularly inviting and friendly tone to convey the highly sensitive content more easily, to strengthen the self-determination of those affected, and at the same time to expand the reach of the association.

The illustrations, created with attention to detail, are an important part of the new identity. I worked closely with Celeste Meiselon this. This resulted in illustrations that radiate diversity, authenticity and self-determination.

brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
The logo was inspired by the process of personal development, which is never linear, but comes with ups and downs. The circular, enclosing figurative mark also underscores the effort to create a safe space.
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
previous identity
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
new Identity
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
brand identity visual identity Corporate Identity feminism social media assets woman women Violence Against Women charity violence
Warbede Frauennotrufe Brand Identity
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Alina Siebert's profile

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Alina Siebert's profile
Berlin, Germany

Warbede Frauennotrufe Brand Identity

New brand identity for Warbede Frauennotrufe, a non-profit association that deals with issues surrounding sexualized violence.

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